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Virat Kohli Launches Own Lifestyle Brand, Urges Kids to Play More

Indian cricket team captain Virat Kohli on Thursday pushed the cause of physical fitness and encouraged kids to play outdoor sports while launching his personal athleisure line with a German sports lifestyle brand. After unveiling his personal One8 line, Kohli, who recently turned 29, said all health concerns will disappear if one is able to take care of one’s body. For the uninitiated, 18 happens to be the Indian skipper’s jersey number. “There is so much of technology that children nowadays don’t go out and play..they are more interested in…

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Amazon Named India’s Most Trusted Online Shopping Brand: TRA

World’s largest e-retailer Amazon is India’s most trusted online shopping brand followed by home-grown Snapdeal and Flipkart, a survey said. Other firms to figure in the top 10 trusted online shopping brands are eBay, Myntra, Yepme, Jabong, Naaptol, Shopclues, and Askmebazaar. The survey was conducted among 2,500 respondents – aged 21 to 50 years – across 16 cities and its findings have been compiled in The Brand Trust Report, India Study 2016. The report is issued annually by TRA (formerly Trust Research Advisory). “Amazon is India’s most trusted online shopping…

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