Consumer Email Use Up 17% Over Last Year, Is Your Business Engaging?
The fourth annual Adobe Consumer Email Survey has revealed consumer use is up 17% year over year. This is despite the fact there are now more channels available for consumers to interact and engage with their favorite brands. The survey points out consumers are checking their personal email an average of 2.5 hours on any given weekday. This is in addition to spending an average of 3.1 hours checking their work email. Suffice it to say, email is not going anywhere anytime soon. This includes small businesses looking for an affordable and…
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