Highlights From Apple’s iPhone SE Launch Event

In an unusual turn of events Apple is likely to launch a new iPhone in its spring event. Usually the company reserves iPhone launches for its big event in September. One reason for this break from the usual pattern could be that the company is likely to launch a smaller iPhone, with a 4-inch screen size. The new iPhone is likely to have upgraded innards – those available in iPhone 6s and iPhone 6s Plus. Apple could name the new device iPhone SE, based on rumours doing the rounds ahead…

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iPhone SE Launch Could Counter Drop in Sales for Apple

Apple Inc is expected to launch a smaller, cheaper iPhone on Monday aimed at emerging markets and possibly China, the world’s biggest buyer of smartphones, as it looks to reverse a decline in worldwide sales of its most important product. The launch of such a phone – expected to be called the iPhone SE – would represent Apple’s second bid for the crowded mid-tier market after an unsuccessful foray three years ago. It might give the world’s best-known technology company a boost in the fast-growing Indian, Middle East and African…

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Apple CEO Tim Cook Emphasises Privacy at iPhone SE Launch Event

Apple Inc on Monday was expected to unveil a smaller, cheaper iPhone aimed at emerging markets and possibly China, the world’s biggest buyer of smartphones, as the technology company looks to reverse a decline in worldwide sales of its most important product. The launch of the new device, expected to be called the iPhone SE, represents Apple’s second bid for the crowded mid-tier market after an unsuccessful foray three years ago. Before the expected launch at Apple’s leafy Cupertino, California headquarters, Chief Executive Tim Cook defended the company’s refusal to…

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iPhone SE Launched: Price, Specifications, and More

As expected, Apple at its ‘Let Us Loop You In’ event on Monday has unveiled a 4-inch iPhone. Called the Apple iPhone SE (where the SE is thought to stand for ‘special edition’), the new Apple smartphone is meant to address both the demand for a smaller screen iPhone, as well as the demand for a cheap iPhone. The company says that it sold more than 30 million 4-inch iPhone models in 2015. The Apple iPhone SE features innards similar to the iPhone 6s, but comes with a design and…

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iPhone SE Retail Box Allegedly Leaked, Tips 16GB Storage and ‘SE’ Branding

As Apple’s Spring event scheduled for Monday closes in, more leaks with details about the unannounced 4-inch iPhone – aka iPhone SE – have emerged. While we have already seen the alleged smartphone from all angles in a recent video, a new leaked image claiming to show the retail box of the smartphone has surfaced online, seemingly confirming the name and some of its features. The alleged retail box first of all clearly mentions ‘iPhone SE’ confirming the official name of the device, which few weeks back was rumoured to…

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iPhone SE Price, Launch Date, Specs, and Everything Else We Already Know

Apple late on Thursday started sending media invites for its long anticipated event on March 21, where the company is expected to showcase the 4-inch iPhone SE, a 9.7-inch iPad Pro model, and a range of new Apple Watch models alongside more accessories. The launch date corroborates several previous reports that pointed to an Apple event on March 21 where the company will reveal its new 4-inch iPhone. A flurry of leaks related to Apple’s new iPhone has already given us a glimpse of what to expect from the launch…

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