Shah Rukh Khan’s brand value slips by 43%; Virat Kohli India’s No.1 celebrity endorser

Virat Kohli, captain of Indian Cricket Team, is the Indian celebrity with highest brand valuation at $170.9 million, says a recent report by Duff & Phelps. After Kohli, the celebrity with the second highest brand valuation in the country is Deepika Padukone, the report says, at $102.5 million. However, Shah Rukh Khan, who was second in 2017, has slipped to number five and is valued at $60.7 million. The report –The Bold, The Beautiful and The Brilliant– lists out top 20 Indian celebrities with highest brand valuations and reveals that…

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