Digital media to garner 65% of ad investment in India this year: GroupM

Print still relevant to advertisers wanting to build credible brands Advertising investment in India is set to soar to ₹91,641 crore this year, representing an estimated growth of 10.7 per cent for 2020, according to GroupM, the media investment group of WPP, in its advertising expenditure (adex) forecasts for 2020. Even with an overall slowdown in the global economy, Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020. India is the eight-largest market globally and is the largest contributor to…

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Investment projects worth Rs 65,000 crore to be announced in second ground breaking ceremony

Union Home Minister Amit Shah will inaugurate the two-day second ground breaking ceremony in Lucknow on Sunday. (Image | PTI) Union Home Minister Amit Shah will inaugurate the two-day second ground breaking ceremony in Lucknow on Sunday which will see the launch of more than 250 projects worth Rs 65,000 crore. Speaking to India Today, state industrial development minister Satish Mahana said “The first ground breaking ceremony last year was highly successful and this time again more than 250 projects worth around Rs 65,000 crore rupees will be announced in…

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65% of Retailers Will Offer Same-Day Delivery by 2019

Small businesses are always looking for ways to have a competitive advantage in the market. Now they are not only competing on price and customer service, but also on speed. According to a recent report by Go People, a Sydney-based on-demand delivery and courier startup, 65% of retailers will provide same-day delivery services by the year 2019. “Globally speaking, same day delivery is no longer just a concept. Instead, it’s the standard practice in many industries nowadays,” writes Nick Hartman, Marketing and Communications Manager for Go People, on the company’s blog. “Fashion retailers,…

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