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71% of Consumers Watch Videos on Social Media to Laugh, Report Says

One of the great joys in life is laughter, and when it comes to consumers on social media, 71% said it is one of the reasons they watch videos. The 2018 Sprout Social Index report surveyed consumers and marketers to determine where in the funnel social marketing effort must be targeted. It is critically important to define this target because social media is no longer an optional marketing channel. For small businesses, mastering social marketing is even more relevant because it is an easy and affordable way to reach your target audience. Whether you…

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Anthony Bourdain changed the food, travel and media worlds

My wife and I went to Thailand last year on our honeymoon. Had we never known of Anthony Bourdain, we might have just headed for Hawaii (not that there’s anything wrong with that). But Bourdain changed me. And not just me. Bourdain changed the restaurant world. He changed the travel world. And he changed the media world. In no small way, he helped change the world at large. He made it feel simultaneously much smaller and much bigger. He died from an apparent suicide last week, and the world will…

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Tencent scraps investment in media company Chaping after the latter faces criticism for ‘hidden plagiarism’

Tencent Holdings, which owns China’s top social media app WeChat, has scrapped an investment of up to CNY 30 million ($4.7 million) in a content start-up that has been criticised online and by state media for its handling of copyright issues. News of Tencent’s investment in Chaping, a WeChat-based online media company whose name means “bad review”, had spurred questions about Tencent’s commitment to protecting intellectual property that is at the core of its own content business spanning publishing, entertainment and gaming. Representational image. Reuters. “We have reached consensus with the Chaping…

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Rise in teen suicide, social media coincide; is there link?

CHICAGO — An increase in suicide rates among U.S. teens occurred at the same time social media use surged and a new analysis suggests there may be a link. Suicide rates for teens rose between 2010 and 2015 after they had declined for nearly two decades, according to data from the federal Centers for Disease Control and Prevention. Why the rates went up isn’t known. The study doesn’t answer the question, but it suggests that one factor could be rising social media use. Recent teen suicides have been blamed on…

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How social media fires people’s passions – and builds extremist divisions

The people of the United States continue to learn how polarized and divided the nation has become. In one study released in late October by the Pew Research Center, Americans were found to have become increasingly partisan in their views. On issues as diverse as health care, immigration, race and sexuality, Americans today hold more extreme and more divergent views than they did a decade ago. The reason for this dramatic shift is a device owned by more than three out of every four Americans. As social media has emerged over the last…

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UK spies using social media data for mass surveillance

Privacy rights group Privacy International says it has obtained evidence for the first time that UK spy agencies are collecting social media information on potentially millions of people. It has also obtained letters it says show the intelligence agencies’ oversight body had not been informed that UK intelligence agencies had shared bulk databases of personal data with foreign governments, law enforcement and industry — raising concerns about effective oversight of the mass surveillance programs. The documents have come out as a result of an ongoing legal challenge Privacy International has brought against UK intelligence…

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