Digital media to garner 65% of ad investment in India this year: GroupM

Print still relevant to advertisers wanting to build credible brands Advertising investment in India is set to soar to ₹91,641 crore this year, representing an estimated growth of 10.7 per cent for 2020, according to GroupM, the media investment group of WPP, in its advertising expenditure (adex) forecasts for 2020. Even with an overall slowdown in the global economy, Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020. India is the eight-largest market globally and is the largest contributor to…

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Livingfoodz.com rises in the ComScore India report for Lifestyle

livingfoodz.com, the digital arm of LF -India’s premium multi-platform lifestyle brand from the Essel Group with presence in TV, Digital and Events has hit the 2. 4 Mn users mark in December, 2019. Securing the top 10 position (excluding food ecommerce) in comScore has placed livingfoodz.com ahead in lifestyle over many legacy players owing to its unique content, its distinctive focus on trends and Tv catch up. Speaking to the curious at heart who love to explore, travel and live life to the fullest; livingfoodz.com caters to the adventurous foodie,…

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India can explore $82 bn export potential in 20 products in China: Report

India can explore an annual $82-billion export potential in twenty products, including electrical equipment and ferro alloys, in the world’s second largest economy China, according to a report. Indian exporters have a competitive advantage as far as these twenty goods are concerned. Currently, India meets only 3.3 per cent or $2.7 billion of the total annual import demands of $82 billion for these 20 products in China. India’s exports of these 20 products are worth around $15 billion to the world, which is 4.5 per cent of the country’s annual…

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Political stability makes India an investment hub: PM Modi urges NRIs to invest in J&K

Prime Minister Narendra Modi on Saturday said “political stability and predictable policy framework” have made India an “attractive” investment destination as he urged the Indian business leaders in the UAE to invest in Jammu and Kashmir, which he said could emerge as the country’s growth engine. Addressing a group of NRI business community in the UAE capital Abu Dhabi, Modi thanked them, saying they have made a vital contribution to India’s economic growth. Highlighting the economic opportunities in India, he said, “Political stability and predictable policies framework are key driving…

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Art education in India has an outdated model of teaching

Ritu Khoda, art educator and founder, Art1st Foundation speaks about the revolutionary changes needed in art education in India Ritu Khoda launched Art1st Foundation a decade ago with a social commitment to make art more action-oriented and relevant. A psychology graduate from Lady Shri Ram College for Women, New Delhi, and an MBA from Indian Institute of Management, Calcutta, Khoda believes that art is a language that ignites passion in children and adults. She has worked with leading psychologists and renowned artists to develop an art-integrated model of education, which…

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[Funding alert] Education financing startup Propelld raises Rs 15 Cr from Stellaris Venture Partners and India Quotient

Propelld, a Bengaluru-based fintech startup that enables student education loans, on Monday, announced that it has raised Rs 15 crore from Stellaris Venture Partners and India Quotient. Existing investor India Angel Network Fund (IAN Fund) also participated in the round. Other investors in the round include Raghunandan G, founder of Taxiforsure and Ramakant Sharma, founder of Livspace, who participated as members of Stellaris’ Founder Network. Bibhu Prasad Das, Founder, Propelld said, “We are expanding the education credit market by creating tailor-made loan products with inputs from our institute and NBFC partners,…

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