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8 Quotes That Define The State Of Social Media Today

Social media logos: Facebook, Twitter, Instagram, Youtube, Pinterest, Snapchat, LinkedIn, etc. GETTY Last month’s annual Social Media Marketing World in San Diego featured a bevy of top speakers, many of whom focused on connecting with customers as the key to successful marketing campaigns. Here are 8 quotes from 8 different speakers which drive home the point that now more than ever, customers are in charge of a company’s success or failure. “We trust each other more than ever. We trust brands less than ever.” – Jay Baer There has been a distinct power…

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Four investment products that didn’t deliver in the last decade

It is not always easy to talk someone out of investing in real estate. The pushback comes in the form of stories handed down by family or friends of making superlative returns by selling property. According to the 2017 report from the household finance committee of the Reserve Bank of India (RBI), the average Indian household had 84% of its wealth in real estate and other physical goods, 11% in gold and just 5% in financial assets. Even investments like cryptocurrencies gathered followers, partly through stories of individuals who got into them early…

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Matt Kuchar, social media, and stories that take on lives of their own

att Kuchar leaves Hawaii a winner, but not entirely unscathed. That’s the prevailing sentiment from a sect of golf observers, the byproduct of an accusation by a former PGA Tour player on Saturday afternoon. The match was lit at 5:08 p.m. ET; by 10, Kuchar, a beloved and venerated personality by American crowds, had come on the business end of a Twitter roasting . . . over how much he paid a fill-in caddie. Five hours is all it took. Five hours in which Kuchar was on the golf course,…

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Missed opportunities: 9 poor business decisions that would have changed history

Excite could have purchased Google for $7,50,000 | Back in 1999, founders of Google, Sergey Brin and Larry Page, decided to offer their then-nascent company to Excite, one of the most widely recognised online portals of the 90s, for $1 million. CEO George Bell wasn’t too excited about the deal, even after the duo brought down their asking price to $7,50,000. Today, with a market cap of $367.6 billion, Google has become one of the biggest tech companies and is synonymous with “search”, while Excite slowly dwindled in its shadow….

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Foodswitch: The App That Helps You Eat Healthy

Researchers have developed a novel app which can act as a nutritionist at the shopper’s side in the grocery store. Aptly named “FoodSwitch”, the app can help users scan a packaged food’s barcode, quickly see its nutritional rating and identify similar foods that are healthier. “FoodSwitch is unique in that users don’t have to hunt for healthier alternatives. They’re all listed in the app,” Mark Huffman, Associate Professor at Northwestern University in the US said in a statement released by the university. Unlike other nutrition apps, FoodSwitch also asks users…

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Three investment tips on Father’s Day that can never go out of fashion

Patience is considered a trade virtue and more often than not is something that is lacking in most investors. Our parents managed money is such a way that it took care of the entire family and its needs. What did they do right? And where are we going wrong? This Father’s Day, let’s try to unravel the mystery. Maybe we would find some clues hidden behind the advice, rebukes, instructions that were a part of our growing up days. “Can we do it differently?”  “Can we do it differently”, how…

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